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Four Vital Point to Consider When Handling Onpage SEO
Search engine optimization (SEO) is the art and craft of securing high rankings in major search engines and flooding them with targeted traffic. Search engine optimization embraces offpage and onpage SEO activities. In this post we shall name key onpage SEO improving steps that produce the best ranking results. These days virtually everyone has heard of search engine optimization (SEO), i.e. the process aimed at driving websites to the top of major search engines. Most people associate SEO with link-building backlinks seo. Indeed, the more backlinks a website has, the more Google loves it. Still, SEO is not limited by link-building offpage activities. In this post we shall shed some light on onpage SEO and its key points.

To start with, onpage SEO embraces everything SEOs can influence directly on their websites: content, titles, meta descriptions and meta tags, page loading time, usability, internal links, site ranking anchor text, bold text, headlines, keywords – quite a lot of stuff

Strange as it may sound, each minor detail of the above-mentioned ones can affect the way Google treats a website greatly. Here are the main onpage SEO factors to take care of when optimizing your website. Putting them in order gives even better results than getting tons of valuable backlinks.

Page titles
When crawling websites search engines référencement logiciel pay great attention to page titles, so page title is a crucial onpage SEO factor. SEOs should check out that every page of their websites has a unique title which best describes the web page’s content and contains keywords. Page title is something users encounter first in search engine results – it’s bold and clickable. Thus page title should be optimized not only for the search engines, but mostly for those who browse internet – it should be made attractive for users.

Meta description
Disclosure: Google completely neglects meta description when ranking websites. There’s also nowhere visitors to your website can see it when on your website already. Why do we claim meta description is important then? The reason is that meta description is the short text under the title people see in search results, so it should be made captivating and calling-to-visit the website. However, steer clear of keyword stuffing.

Bold text and heading tags
The most important thing for website promotion is content. It should be unique, viral, easy-to-read and supported by a reasonable portion of keywords. There shouldn’t be more than 8% of keywords in a web copy. It’s better to draw more attention to keywords with the help of bold text and heading tags - h1, h2… This is the way website promoters tell Google and other search engines that this is the main content, and it should be given extra priority when deciding what the web page is about.

Dealing with problem pages
Turning a website into 100% search engine friendly marketing machine also means fixing the following bugs: broken links, html code and 404 errors, duplicate content, not indexed web pages. A handy way to spot problematic pages is using SEO software.
All in all, onpage SEO is the cornerstone of any SEO campaign, which ensures top Google rankings.